Yvette is a Marketing authority responsible for communications related strategies, whose work is focused on contextualising the impact and consequences of marketing initiatives. In her newly appointed role as Marketing Head at Verum Capital, she is responsible for branding and imaging, as well as realise profitable marketing initiatives.

Before joining Verum Capital, Yvette lived and worked in Zurich Switzerland for 20years, where she worked for some of the world’s leading banks. In 2015, Yvettejoined Bank Julius Baer in Zurich as a Marketing and Communication specialist for the Wealth and Tax Planning organisation. During her employment with CreditSuisse in Zurich from 2012 – 2015, she drove marketing initiatives, produced client-facing marketing collateral and managed the bank’s participation at finance forums.

In 2007, Yvette joined UBS in Zurich as an Event Manager within the Ultra High NetWorth (UHNW) Segment. Her mentorship here included Social Etiquette training by Switzerland’s finest, empowering her to manage the most exclusive events for the bank’s UHNW clients. These include among others, the Mozart Birthday festival in Salzburg and the FIFA World Cup event in Zurich.

Yvette’s career began in Switzerland with the software giant, Microsoft in Zurich, from2001 – 2007 as Executive Assistant to the CEO of Global accounts. Promoted to her first Event Manager title in 2003 working with the Bill Gates office to manage the World Economic Forum Event in Davos.